Students, faculty, and staff at Northwestern University in Qatar (NU-Q), a Qatar Foundation partner university, will have access to a new Media Innovation Lab (MIL), bringing innovative ideas together with theory and technology to develop original concepts and solutions that address challenges in the media world.
The MIL was the result of a working group created at NU-Q to explore how students, faculty, and staff could use the new building as a platform for innovation and a possible futures lab. Each year, it will address a specific media-centric theme around which a series of workshops, lectures, and activities will be arranged.
“The MIL is designed to stimulate curiosity, encourage interdisciplinary conversations, and enable our students to create tangible change in the media industry around them,” said Everette E. Dennis, Dean and CEO, NU-Q. “It will also serve as a springboard to turn big ideas into practical products and processes.”
The MIL was the result of a working group created at NU-Q to explore how students, faculty, and staff could use the new building as a platform for innovation and a possible futures lab.
This year’s MIL theme is ‘Virtual and Augmented Reality in Storytelling and Media’, and, as part of that theme, it will invite experts in the industry to visit NU-Q. The first expert will be Mia Tramz, an Emmy-winning Virtual Reality (VR) producer and Editorial Director of Enterprise and Immersive Experiences at TIME.
Responsible for launching TIME’s company-wide VR and Augmented Reality (AR) platform in both production and business development, Tramz will share her expertise in innovative and immersive storytelling. In addition to speaking about the current state of the technology being used in media, and sharing her story, she will host several workshops on content creation for the NU-Q community.
In October, the theme will be the technical aspects of VR and AR, with a lecture and training session on equipment and recording content. In November, the MIL will provide a session on designing a project plan for the creation of a complete VR project, from idea formation through going live.
For students, faculty, and staff working in the MIL, there will be an array of AR and VR equipment to support media content creation and consumption . In addition to mentorship and access to technology, a grant program will also be offered to students for ideas related to VR and AR.
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