Georgetown University in Qatar (GU-Q) student, Hamza Iqbal, has recently launched CHASHMAY.com, a social business venture that combines retail profits with social good. The online retail portal is the result of the21-year-old’s drive to make the world a better place through socially responsible consumerism.
Working in partnership with an NGO in Karachi, Pakistan, Iqbal’s social business provides eye exams and free prescription eyewear for every pair of glasses purchased by a customer online.
A social business is defined as a venture with both a measurable social outcome and a profit motive, both of which form the key performance indicators of success. Iqbal’s CHASHMAY.com is based in Hong Kong and ships to customers worldwide.
For now, he says, the response to the business venture is very encouraging.“We broke even in under 21 hours of launch and welcomed our 900th store visitor in under three weeks of going live. A unique 3-D electronic tryout is in the pipeline and so is a grand online branding campaign.”
Prior to the launch of Chasmay.com, Iqbal spent one summer learning Arabic in Jordan, and another summer working for one of the most prominent public relations and business development firms in Turkey.
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